#185: Listen to This While Sipping on Your Morning Coffee

How do you start your morning? Okay, maybe there’s some tossing and turning, not wanting to get out of that cozy bed. And maybe you have to let the dogs outside or head to the bathroom yourself. Chances are, though, that you’re enjoying a cup of coffee, whether you’re making some at home or headed out to your favorite local spot.

For much of their lives, Alejandro Martignon and Fred Taylor weren’t big coffee drinkers. Alejandro helped serve coffee in his grandma's cafe in Colombia, and Fred watched as his NFL teammates downed several Venti Starbucks cups during practice, but they weren’t really drinking the stuff themselves.

Soon, the pair learned about mushroom coffee. Different fungi offer unique benefits, such as reduced stress, better brain health, and stronger energy and focus — without the afternoon crash. They partnered to create The Mushroom Coffee Company to share those benefits with coffee drinkers across the world.

We're talking about the growth of mushroom coffee, the most surprising part of running a business, and a moment from Fred's NFL days that fans still bring up when they meet him.

Highlights of our conversation

  • How Alejandro only recently became a regular coffee drinker — and how his grandmother started the first cafe in Colombia. (3:02)

  • A story from Fred Taylor about the year he was drafted into the NFL (especially painful for me as a Bears fan) and how Fred has looked at wellness since retiring from the league. (6:28)

  • Don’t like mushrooms but like coffee? Here’s why you should incorporate both into your morning routine anyway. (10:42)

  • The most surprising part about running a business. (13:36)

  • Some of the benefits of each mushroom in mushroom coffee. (15:00)

  • A look at “The Pivot Podcast,” another business endeavor Fred is working on. (16:16)

  • The top three things to pair with a cup of coffee. (17:11)

Where to find Mushroom Coffee Company

Visit Mushroom Coffee Company and try some for yourself.

Follow them on all the social medias, including Instagram and TikTok.

Listen to Fred, Channing Crowder, and Ryan Clark on The Pivot Podcast.

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#186: Listen to This While Doing Something That Brings You Joy

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#184: Listen to This While You Take On the AI Revolution