#83: Lookin’ Good: From Model to Running a Business with Ekin Ozlen
Does it ever seem like you don’t have time to accomplish all the things you want to do in life? As I type this, I’m nervously glancing at a guitar that needs to be restrung, a standing desk that needs to be built, and a weight rack that needs to be set up.
Ekin Ozlen may not have figured out how to do everything at once, but she’s come pretty darn close. She turned a successful modeling career into her own business and is now the founder of KERACELL, the hair and skincare brand beloved by all kinds of celebrity clients.
Ekin has also released several music videos (including last fall’s “Where You At”) that highlight her brand. Oh, and on top of all of that, she’s currently pregnant with a son.
No matter what life throws her way, Ekin has taken it in stride — and in many cases, used it as an opportunity to grow. We’re talking all about her business, why she insists on a personal touch, and some of her favorite (read: most magnificently horrifying) modeling gigs.
Highlights of our conversation include:
How Ekin went from a career as a model to running her own business. (2:35)
The early days of KERACELL and why consumers are more educated about the products they use today. Plus, a fascinating “treatment” Ekin’s mother suggested she use when she was 12 years old. (5:38)
The most surprising parts about running a business and a story of overcoming obstacles as a business owner. (8:23)
A look at the weird things Ekin saw when living in New York and why Los Angeles may be even stranger. (12:47)
Ekin talks about her music career and how to promote a brand through her music videos without being overbearing. (15:22)
A peek at Ekin’s car collection and a ride she still wants to get in a future music video. (17:57)
The worst modeling gigs Ekin has ever had. (19:23)
Advice for anyone wanting to know how to start a side hustle. (21:11)
How Ekin is combining her business with her music career and some exciting adventures coming up for KERACELL. (25:38)
The top poses Ekin has done as a model, including a delightful story about her time with Target. (30:08)
Where to find Ekin Ozlen:
Learn more about Ekin and KERACELL at https://keracell.com.
Follow her on Instagram: @ekin_ozlen.
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