#124: American Idol Stories and Building a Music Brand with Kate Watson

If you were staring down a legend like Lionel Richie, how do you think you'd respond? Country singer Kate Watson was faced with that very situation. She performed one of Richie's songs during Season 19 of American Idol — and she's kept the good times going since then.

She co-writes music with her father Jesse and dropped her latest single "Highway" earlier this year.

In this episode, Kate shares some of her top stories from her American Idol experience, some of the worst experiences in her life, her top tips for building a successful music brand, and why it's important to always give your all in any situation.

Highlights of our conversation

  • Kate talks about her experience on American Idol (including some behind the scenes info) and how she grew up watching the show. Also, Lionel Richie might be a bit of a bully — but gives respect where it’s due. (3:04)

  • Why Kate chose to sing “Hello” by Lionel Richie in front of the man himself, and what it was like to perform in Hollywood on American Idol. (9:06)

  • A look inside some of the times the show tried to manufacture some drama. (12:57)

  • How Kate got into music during a childhood where she moved around 14 different times. (14:27)

  • Kate’s process for writing music and what it’s like collaborating with her father. (24:26)

  • What Kate looks for while creating music and performing live — and what she notices about a crowd. (28:09)

  • The worst gig Kate has ever played. (30:40)

  • The most effective ways Kate has found to market her music, and how she happened to be discovered by Parker McCollum and a lifetime investor at different moments in life. (34:03)

  • Kate’s top three musicians, plus a song recommendation for each.

Where to find Kate Watson

Check out Kate’s touring schedule and grab some merch at thekatewatson.com.

Visit her on literally social platform @katewatsonmusic.  

Support Good People, Cool Things

Thanks to The Greatest Sung Ever Song (Poorly) for supporting this episode. It’s the podcast that takes karaoke exactly as seriously as it should be taken, and they were nice enough to have me on as a guest earlier this year! Listen to the trainwreck beautiful result here.

Buy a copy of Kind, But Kind of Weird: Short Stories on Life's Relationships.

Pick up some merch at the shop.

Share this episode with a friend. Thanks for listening!

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#125: Writing Collaborations and Poetry Collections with Francis Daulerio

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#123: How to Change the World By Doing Good with Annalisa Enrile